⬇ FEATURED CERTIFICATIONS ⬇
MarTech Stack
Brandfolder (DAM)
Commission Junction (Affiliate)
* Ads
* Analytics
* Merchant Center
* Search Console
* Tag Manager
El Toro IP (Targeting)
HotJar (On Page)
Monday.com (PM & Content)
NetSuite SuiteCommerce (CMS)
Pardot / Bronto (Email)
Salesforce (CRM)
SEMRush (SEM/SEO research)
Sprout Social / Hootsuite / Buffer (Social Mgmt)
Tableau (Reporting / Dashboards)
Various Social Platforms (FB, IG, LinkedIn, etc)
WordPress (CMS)
⬇ MARKETING PERSPECTIVES ⬇
⬇ LISTEN ALONG ON SPOTIFY ⬇
RECENT THOUGHTS 🤔
Oct 19
The rise of technology and decline of marketing training have hurt companies’ brand-building capabilities, but those that retain them will beat the competition.
Oct 18
Community-Centric Approach: Marketing isn't just B2B or B2C; it's H2H - human to human.
Oct 18
Balancing personalization with privacy is the new marketing tightrope.
Aug 29
Gen Z up to 3X as likely to allow advertising tracking (vs older generations)
Aug 17
Why brands like Nordstrom and Zappos are revisiting print marketing
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