Ryan Pearson

Hi, it's Ryan

Marketing Director • Demand Gen • Marketing Ops • Occasional Jokester • Jack of Most Trades • T-Shaped Marketer • Aspiring V-Shaped Marketer

⬇ FEATURED CERTIFICATIONS ⬇

MarTech Stack

Brandfolder (DAM)

Commission Junction (Affiliate)

Google

* Ads

* Analytics

* Merchant Center

* Search Console

* Tag Manager

El Toro IP (Targeting)

HotJar (On Page)

Monday.com (PM & Content)

NetSuite SuiteCommerce (CMS)

Pardot / Bronto (Email)

Salesforce (CRM)

SEMRush (SEM/SEO research)

Sprout Social / Hootsuite / Buffer (Social Mgmt)

Tableau (Reporting / Dashboards)

Various Social Platforms (FB, IG, LinkedIn, etc)

WordPress (CMS)

⬇ MARKETING PERSPECTIVES ⬇

⬇ LISTEN ALONG ON SPOTIFY ⬇

RECENT THOUGHTS 🤔

Oct 19

The rise of technology and decline of marketing training have hurt companies’ brand-building capabilities, but those that retain them will beat the competition.

Oct 18

Community-Centric Approach: Marketing isn't just B2B or B2C; it's H2H - human to human.

Oct 18

Balancing personalization with privacy is the new marketing tightrope.

Aug 29

Gen Z up to 3X as likely to allow advertising tracking (vs older generations)

Aug 17

Why brands like Nordstrom and Zappos are revisiting print marketing

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